Who Are Sight And Sound?
Sight and Sound is the BFI’s internationally renowned film magazine, championing and appraising the art of cinema and TV from around the world. They have been publishing film comment since 1932 and provide an unrivalled platform for film lovers to connect with the best movie writers in the English language.
Their monthly magazine – the heart of our work, in print since 1932 – is available in print and digital formats. All their subscription packages include free access to nine decades of journalism in our online archive.
Platforms
They also have their social media platforms which generate a greater audience. They allow a closer knit audience which are kept up to date with exclusive stories and announcements.
Noticeable Parts Of Website
This screenshot from Sight And Sound website (a company which promotes music and film) of whom has a younger age demographic: I believe this would be beneficial link to have at targeting the younger audiences, since readers of this and my own magazine are film enthusiasts and adore something good to watch, old vintage films which they might not have considered or even heard of, and have already been approved would be a good alternative when struggling at choosing something to watch and therefore would encourage them to click the 'read more' link or read that article in the magazine. Consequently having this link within a magazine or to an attached website would be great at targeting the younger '16-25' age generation.
This screenshot is from the homepage of Sight And Sound website. The opening story is this- the promotion of their latest issue, with the main stories advertised as well to intrigue the reader. I definitely wish to do this on my website to promote my own brand and issue. It links all platform together very well.
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